b2b content writer

Freelance writer for SaaS companies and Marketing agencies

Are you looking to grow your brand with organic traffic? I’m here to help actionable content that’ll get you noticed on Google. 👍

ATTENTION:

CMOs, Heads of Content/Growth, and Content Managers.

Do you need help with content overflow?

Hi! I’m Lars.

I help SaaS companies and Marketing agencies grow.  🚀

B2B Content That Turns Caterpillars Into Butterflies

I help in-house teams create magnetic content that attracts, nurtures, and qualifies leads, rocketing them through the buyer’s journey. Everything from blog posts, thought leadership content, to whitepapers, eBooks, and press releases.

I get it — B2B marketing requires a more extensive, personalized touch. The sales cycle is much longer than B2C; you need content that aligns with your prospect’s current level of qualification. Writing content that transforms them from a prospect to an MQL, and then a SQL is what I do.

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Services

Guides and Knowledge Bases

Whitepapers and eBooks

Marketing Agency Writing

Technology Writing

Business Writing

Website Content

Financial Writing

B2B content that:

1. Ranks well on Google.

2. Converts readers into subscribers.

3. Generates backlinks and social shares.

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Devin Schumacher

Founder, SERP Co

Lars is a very skilled writer and the quality of his articles are amazing. I just had issues with communication due to his internet connection at times.

Dornubari Vizor

Co-Founder, GroupApp

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John Wise

Head of Design, Elegant Themes

Let’s be real — the days of low quality, keyword-stuffed content are over.

It doesn’t get the job done anymore.

You need content that…

  • Provides a great user experience (informative, educational, entertaining…) 
  • Ranks well on Google (on-page SEO)

The problem with most (if not all) B2B content is that people can’t understand it. The technical industry lingo creates a language barrier.

You need to write in a style that anyone and everyone can understand.

This is what I do best — turn verbal static into spoken english.

What you get with me…

  • Fixed fee, no hourly rates — so you don’t get strung along.
  • Extensive SEO knowledge — on-page SEO, targeting the right long-tail keywords.
  • In-depth research — relevant research, data, quotes… Authenticity.
  • Spoken english writing — short sentences, short paragraphs… Easy to understand.
  • Scannable — subheaders, images, infographics, pull quotes.
  • Actionable — practical value readers can implement.

Services…

Blog Posts

List posts, how-to guides, expert roundups, case studies, success stories…

Press Releases

General news, product launches, events, etc…

White Papers

Backgrounders, problem/solution, numbered lists…

eBooks

Guide eBooks, tip eBooks, list eBooks, etc…

Website Copywriting

Homepages, service pages, landing pages, etc…

Email Copywriting

Drip campaigns, autoresponder sequences…

Social Media Posts

Facebook, Instagram, etc…

Samples of my work:

Want to learn about all things digital marketing?

FREE: Blog Post SEO Checklist

Let’s start growing

Ready to take your content marketing to the next level? Let’s get it!